I Founded Hare & Heather in 2019, whilst living in the beautiful Norfolk countryside and working as a microbiology lab assistant.

What started as a childhood dream, I would always design clothing from a young age. I met my partner who is a farmer in 2019 and decided to launch Hare & Heather. With £25 in my pocket I ordered a sample, put it up for pre-orders and the rest is history.  After a short break whilst moving the other side of the country to Shropshire I took this as my opportunity to progress further with H&H, leaving my job allowed me more time to focus on my real passion which was developing my business. 

Hare & Heather has evolved into much more than just a country clothing brand. I want to serve a purpose and make people feel special about the items they buy from us. 

The collection that is closest to my heart is the Agriflect collection. After myself and a friend were struck by a car a few years prior, I saw a gap in the market for fashionable safety wear. With my boyfriend being a farmer and the anxiousness growing from him working early mornings and late nights, I took the opportunity to develop clothing that would add an element of safety into peoples wardrobes.

 

I can't wait to see what the future holds for H&H, this wouldn't be possible without the support from all of you, THANK YOU!

Chloe 
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